We are company builders and venture capitalists, with founders' attitudes, and investors' mindsets

We back great teams that are building innovative start-ups and support them to grow and scale their companies to become regional champions and global winners in their categories

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Our Regional Champions


iMENA: What it Takes to Stay Ahead in Tech


iMENA Group – NOAH18 London


A founder’s natural habitat

Start-ups that make a difference

We build and invest in innovative start-ups that advance economies and improve lives. We believe in business models that address key needs, in large markets, with innovative technologies, and defensible network effects.

Focused, hands-on, strategic

Our diverse team has first-hand experience in the day-to-day tactical and strategic ins and outs of building, growing, and scaling start-ups, from the seedlings of an idea all the way to exit.

Khaldoon H. Tabaza

Founder & Managing Director

Adey Salamin

Founder and CEO

Anas Elayyan

Vice President

Zaid Srour

Vice President

Fadel Kremid

Chief Financial Officer

Ayman Abu Dre’i

Finance Manager

Nisreen Abu Maizer

Financial Planning & Analysis Manager

Aayad Ghananim

PR & Communications Manager

Read, learn, stay up to date

June 29, 2020

Saudi Venture Capital (SVC) signs an investment agreement with Rua Growth Fund

Saudi Venture Capital Company (SVC) signed an investment agreement with Rua Growth Fund – a Saudi-based Venture Capital fund with a primary focus on early and growth-stage technology companies in Saudi Arabia.

May 17, 2020

OpenSooq- Fulfilling customer needs with WhatsApp business API

An OpenSooq success case study was published on Facebook for Business, explaining how OpenSooq meets its customer needs with WhatsApp business API.

May 16, 2020


In collaboration with the SOS Children's Villages Jordan, Jeeny launched a humanitarian initiative during the holy month of Ramadan.

April 27, 2020

Endeavor Selects OpenSooq's Adey Salamin into the Endeavor Network

Endeavor Jordan announces the selection of Adey Salamin, CEO of the leading classifieds online marketplace OpenSooq.com into its global network of high-impact entrepreneurs.

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Supercharging MENA’s tech champions

We back ambitious founders with the focus and energy to drive their teams to build companies that improve people’s lives and shape the future of the region’s vibrant digital economy.